Insights & Ideas
Say it straight or don't say it at all.
Business
Good Enough Is Getting Replaced
The baseline keeps rising. What used to be acceptable is becoming the floor. The middle is disappearing, and average is where the pressure is worst.
Business
The Market Isn't Slow. Your Positioning Is.
When business slows down, blaming the market is easy. But if your competitors are still booking jobs, the market is not the problem.