Insights & Ideas
Say it straight or don't say it at all.
Business
Most Businesses Don't Know Their Numbers
If you can't tell me your cost per lead, your close rate, and your average job value off the top of your head, you are flying without instruments.
Business
Why Simplicity Wins in Business
Simple gets used. Complex gets avoided. Every layer of complexity you add to your business becomes a place where things go wrong or do not happen at all.