Charleston's economy is built on tourism, hospitality, construction, and professional services. The real estate market drives consistent demand for contractors, trades, and home service companies across Charleston, Mount Pleasant, Summerville, and Goose Creek. The hospitality and food service sector is enormous and competitive. Healthcare is expanding. The military presence creates a steady base of residents who rely heavily on search to find local services because they don't have an established network of referrals to draw on. That makes search visibility more valuable here than in many comparable markets.